Posts Categorized: Articles

Category: Articles

Integrating Google Ads with HubSpot also offers the advantage of seamless lead tracking. With HubSpot’s CRM seamlessly capturing and tracking leads generated from your Google Ads campaigns, you gain valuable insights into the effectiveness of your ads. This streamlined process not only simplifies lead management but also empowers you to attribute leads to specific ads,… Read more »

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Category: Articles

Choosing the right content management system (CMS) is a critical decision for any B2B business. Whether you’re a marketing manager or business owner, you need a platform that aligns with your goals and is manageable for your team. This blog post offers an honest comparison between HubSpot CMS and WordPress, highlighting the pros, cons, and… Read more »

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Category: Articles

In today’s digital age, AI-driven search engines like ChatGPT and Gemini are quickly becoming go-to sources for information. They pull data from across the web to answer user queries, making it crucial for your business to be visible in these spaces. Swaying the AI’s opinion seems to follow common branding principles, SEO recommendations, and public… Read more »

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Category: Articles

I have a YouTube channel where I share HubSpot development and digital marketing tutorials. A few videos were doing pretty well, but since my channel isn’t very large, they were not getting a whole lot of views. So, I decided to experiment with YouTube in-feed discovery ads. I have run Google search ads before, but I… Read more »

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Category: Articles

Metro Detroit is a vibrant hub for businesses, and navigating the digital landscape can be challenging. Finding the right partner for your inbound marketing efforts is crucial for attracting, engaging, and converting customers. Look no further! This blog post explores ten top-notch agencies in the region specializing in inbound marketing and HubSpot solutions, ready to… Read more »

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Category: Articles

HubSpot CRM is a cloud-based CRM platform that helps businesses track their leads and customers, automate their marketing campaigns, and provide excellent customer service. It’s designed to be easy to use, even for businesses with no prior CRM experience. This post will give you a quick overview of its main features and answer some common… Read more »

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Category: Articles

For those utilizing HubSpot’s content management system (CMS), the ability to create new CSS stylesheets grants users immense flexibility in customizing the look and feel of their website. Whether it’s making minor tweaks to existing styles or implementing a complete overhaul of the site’s design, having control over CSS stylesheets is essential for achieving the… Read more »

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Category: Articles

The purchase terms field in HubSpot’s Quotes tool serves as a critical feature for defining the terms and conditions of a sale, helping businesses set clear expectations with clients directly within the quote. This article explores the purpose of this field, showing how it enhances transparency and trust by outlining payment terms, delivery schedules, and… Read more »

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Category: Articles

Google Analytics 4 has the option to create custom reports called explorations. But you might notice when creating a custom report, you can only see data for the past two months. This is surprising because the old UA analytics let you go back in time to 26 months. This is an important difference, and if… Read more »

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Category: Articles

When you download a HubSpot theme from the HubSpot marketplace, it can be exciting to jump right in and start building pages. This is OK for testing, but when you are ready to actually build your final website, I highly recommend you create a child theme first. In this post, I will explain what a… Read more »

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