Why Your GA4 Traffic Data May Not Match HubSpot

Now that Google Analytics 4 (GA4) is officially here. I wanted to share a hidden feature causing confusion when comparing website traffic reports in HubSpot vs. what was being shown in GA4. For a span of a few days, there was a spike in direct traffic in HubSpot, but in GA4, I did not see… Read more »

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Category: Common Questions

What Size is a HubSpot Email Header Image?

The recommended HubSpot email header size should match the width of your email body width setting. You can check your email body width value by going to HubSpot settings > marketing > email. By default the body width is set to 600px wide. So your email header banner should be 600px wide and any height…. Read more »

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Category: Common Questions

How to Change the Site Name Above the URL Link on Google Search

When you search Google for your website, are you seeing a site name and logo icon listed above the URL of the page? What do you do if the site name is wrong or if you need to change it? Site names were first visible on Mobile but recently have also been displaying on desktop… Read more »

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Category: Common Questions

List of Management, Marketing, & Sales Abbreviations

There are so many abbreviations used in the business world. After meetings, I often google search for the ones I don’t know. Below is a list of common abbreviations for management, marketing, and sales. Management Abbreviations AM Account Manager AP Accounts Payable AR Accounts Receivable B2B Business to Business B2C Business to Consumer B2G Business… Read more »

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Category: Common Questions

Is HubSpot a CMS?

HubSpot is a content management system, or CMS, built on customer relationship management software or CRM. HubSpot is a business platform helping companies with their marketing, sales, service, and business operations. They truly embrace the concept of being the “central hub” of your business. How is HubSpot CMS different from WordPress CMS? WordPress is open… Read more »

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Category: Common Questions

How to Combine Blog Authors in HubSpot

HubSpot has the ability to delete a blog author and have their posts reassigned to an existing author. This is commonly done if an employee leaves a company and you no longer want the content attributed to that author. Below are the steps needed to combine authors in HubSpot blogs. Step 1: Login to your… Read more »

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Category: Common Questions

What’s the Most Important Objective of Website Design?

The most important objective of website design is clear communication. A website is a medium through which communication takes place. Just like the pages are the medium for a printed book. It is very important for a web designer to consider the needs and wants of the reader. What are they looking for? What do… Read more »

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Category: Common Questions

How to Print HubSpot Sales Quotes in Landscape Mode

Are you looking for a way to print your HubSpot sales quotes in landscape mode instead of portrait? Or do you want to remove the white margins when printing or download the quote pdf? HubSpot sales quote templates use CSS print styles to format the PDF and printed document. This gives you an opportunity to… Read more »

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Category: Common Questions

What happens when you clone a landing page in HubSpot?

HubSpot creates a duplicate draft version of the page and adds the word “Clone” at the end of the original name.  

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Category: Common Questions

What is the Average Google Click Through Rate by SERP Position?

Are you looking for ways to increase organic search traffic to your website? One thing to consider optimizing is your search engine results page snippets. Below is an example snippet with the page title, URL, and meta description.   SERP Position CTR 1 28.50% 2 15.70% 3 11% 4 8% 5 7.20% 6 5.10% 7… Read more »

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Category: Common Questions