What is Jobs Theory and How Does it Apply to HubSpot?

Jobs theory also called Jobs to Be Done Theory was created by Strategyn to help businesses try and understand reasons why someone would buy their product service. “People do not want a quarter-inch drill, they want a quarter inch hole.” “Sell the sizzle and not the steak.” Instead of focusing on your your product or… Read more »

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Category: Common Questions

What does Bootstrap 4 data-toggle=”dropdown” do?

Have you ever noticed data-toggle=”dropdown” in Bootstrap 4 dropdown code sections and wondered what this does? Bootstrap includes a CSS stylesheet and JS full of functions to add click behaviors and interactivity. Instead of having you write custom javascript to initialize these functions, it searches the page for any elements that contain certain data attributes…. Read more »

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Category: Common Questions

How do I design and build a website?

Building a website is one of the greatest experiences. It is a convergence of creativity, technology, and service. So congratulations on embarking on the journey. Below is a very high level look at the 3 major steps. If you have questions, please let me know. Creativity Before you start building you need a plan and… Read more »

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Category: Common Questions

How to Remove the Border Around a HubSpot Email Template

HubSpot provides the ability to change common styling used in your email and landing page templates inside your account settings area. But what if you want to have an email template that looks different from your default templates? In this case, you need to override your default settings with your template specific settings. So you… Read more »

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Category: Common Questions

How to Review a HubSpot Marketplace Template

Here are the steps to review a template in the HubSpot Marketplace Go to the HubSpot Marketplace Click on the Purchased tab Hover over the row of the template you would like to review and click the Actions button Click on Write a review Enter your review with a max of 300 characters and choose… Read more »

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Category: Common Questions

Web Hosting Options and What I Recommend

It can be hard finding a good web hosting company. I have used some good ones and some really bad ones. Below are my recommendations based on the following criteria. Provide quality customer support Based in the USA. I want my server to be in the same country as my audience to improve the speed… Read more »

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Category: Common Questions

Should I use my own CSS or Bootstrap?

Does your website or application have any of the following? Paragraphs, tables, buttons, lists, tabs, headings, responsive embeds, images, responsive breakpoints, etc. The main benefit of using Bootstrap is it saves you time writing common CSS styles most projects have. It is a toolkit you know is fully documented in case you need to add… Read more »

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Category: Common Questions

What Are the Bootstrap 4 Text Font Sizes and How Do You Change Them?

Bootstrap’s font sizes are calculated off of the body font size by using rem values. If you change the body font size all styles will be increased/decreased automatically. Rem stands for “root em” because it calculates the size based on the size of the root of the document or body tag. So Bootstrap’s global default… Read more »

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Category: Common Questions

What are the integrity and crossorigin attributes and why are they necessary?

In the code snippet below, you will see how Bootstrap uses a CDN to deliver their minified scripts and styles. But what is that long string of random characters after integrity=?

With this technology, developers can benefit from the performance gains of using Content Delivery Networks (CDNs) without having to fear that a third-party… Read more »

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Category: Common Questions

What are the differences between CSS and SASS and what are its advantages and disadvantages?

Sass stands for syntactically awesome stylesheets. Sass is a scripting language that is compiled into regular CSS. It was created to help writing CSS easier and more efficient. CSS is great but it lacks the ability to do advanced programming and calculations. Sass is CSS with superpowers but browsers like Chrome cannot read Sass files…. Read more »

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Category: Common Questions