One Certified HubSpot Developer. Zero Agency Layers.

  • Direct access: You message Jake Lett, and Jake Lett writes the code. No account managers translating tickets.
  • Hybrid skill set: HubL development, theme and module builds, plus the marketing side: technical SEO, Google Ads, and lead gen systems. One person, no handoffs.
  • Independent by design: Not a HubSpot Solutions Partner, on purpose. No commission incentive to upsell you software tiers you don’t need.
  • Flexible retainers: Flat monthly fee, cancel anytime, no penalty. Your plan simply runs through the end of the month you’ve paid for. Plans run $1,000 to $3,000/month, well under typical agency minimums.

Ongoing HubSpot Development and Technical Support

Most marketing managers don’t need a full-time developer. They need a few hours of expert work, reliably, every month. Here’s what the retainer covers:

  • Custom theme and module development: HubL templates, drag-and-drop modules, and theme fixes built to HubSpot’s current standards, not marketplace duct tape.
  • Website changes and troubleshooting: The backlog of “small” requests that never get done: layout fixes, new page sections, broken CSS, mobile issues.
  • Portal cleanup: Untangling the mismatched templates and abandoned modules left behind by previous agencies and freelancers.
  • Technical SEO: Site speed, structured data, and the ranking issues a marketing-only agency can’t diagnose.
  • Marketing Hub and Service Hub support: Email templates, workflows, custom properties, quote templates, knowledge base styling, and reporting.

HubSpot Support Plans and Pricing

Three flat-fee tiers, no contracts, cancel anytime:

Plan Monthly Fee Built For
Essential Support $1,000/mo Small HubSpot sites (under 30 pages): up to 3 small update requests a month, routine maintenance, and monitoring. A full rebuild or heavy ongoing development is a different tier.
Website Support $2,000/mo Professional and enterprise sites that need unlimited HubSpot CMS dev requests, design support, and technical SEO.
Growth Partner $3,000/mo Teams who need leads: everything above plus workflows, Google Ads management, and a lead gen system buildout. Cancellation requires 30 days written notice.

Optional Add-On: Graphics & Page Design

Available on any plan. Covers graphics and page-level design within your existing site and theme, not a full site redesign, that’s quoted separately.

Add-On To Price Covers
Essential Support +$300/mo One small graphic or page update a month.
Website Support +$500/mo One graphic or page design update a month. A bigger piece, a brochure or multi-page layout, is quoted separately.
Growth Partner +$1,000/mo Up to two graphics or page design updates a month. Anything larger is quoted separately.

Cancellation Terms

Cancel anytime. Your plan runs through the end of the month you’ve paid for, and there’s no penalty or final invoice after that. Requests already underway get finished inside that period.

Growth Partner is the one exception. It runs on 30 days written notice, because Google Ads campaigns and lead gen systems need an orderly handoff instead of a hard stop mid-cycle.

Who Do You Call When Your HubSpot Website Needs a Small Update and You Don’t Have an In-House Developer?

Bootstrap Creative handles small HubSpot CMS updates on a flat monthly retainer starting at $1,000/month, with no contract and no in-house developer required. You message Jake Lett, and Jake Lett writes the code. There is no ticket queue, no account manager, and no sprint to wait for.

Essential Support at $1,000/month covers up to three small update requests a month on sites under 30 pages. That is the tier built for exactly this problem: the product page that breaks on mobile, the form that needs restyling, the new section sales wants live by Thursday. If requests come in faster than three a month, Website Support at $2,000/month makes CMS development requests unlimited.

Hiring for this is overkill. A full-time HubSpot developer costs $80,000+ per year and most marketing teams can’t fill that calendar. Three small updates a month at $1,000 is $12,000 a year for senior execution, and you stop paying the month you stop needing it.

Not sure which plan fits?

Describe what’s broken or what you’re trying to build. You’ll get a straight answer on whether a retainer makes sense, and which tier, before you commit to anything.

Ask Jake First

No sales call script. Usually a same-day reply.

Why Hire an Independent HubSpot Developer Instead of an Agency?

The math and the workflow both favor it for most B2B teams.

The math: A full-time HubSpot developer costs $80,000+ per year before benefits, and most marketing teams can’t fill that person’s calendar. An elite HubSpot agency retainer runs $60,000+ per year, and much of it funds their overhead. An independent HubSpot developer on retainer costs $12,000 to $36,000 per year and every dollar buys senior execution.

The workflow: At an agency, your request passes through an account manager, a project manager, and a ticket queue before it reaches whoever codes it. Here, the request goes to the person who does the work. That’s the difference between a landing page shipping in days versus weeks.

The tradeoff is honest too: one person doesn’t scale to enterprise workloads. If you need a 40-hour-a-week embedded team or complex data engineering, an agency or in-house hire is the right call, and I’ll tell you so.

A HubSpot Developer for B2B and Industrial Teams

Bootstrap Creative has worked in the HubSpot ecosystem since 2018, with clients in manufacturing, industrial services, laboratory services, and B2B software. That matters because B2B portals have B2B problems: RFQ and quote workflows, long sales cycles that need proper lifecycle stages, gated technical content, and websites that engineers actually read. A developer who also runs Google Ads for industrial companies and SEO builds your site with those outcomes in mind, not just clean code.

Based in Metro Detroit, Michigan, working with B2B teams across the US. Michigan companies searching for a local HubSpot developer or agency alternative get the added benefit of same-timezone availability and the occasional in-person meeting.

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Hire a HubSpot Developer for Ongoing Development & Technical Support

Serving Metro Detroit and Michigan businesses in Ann Arbor, Auburn Hills, Birmingham, Bloomfield Hills, Clinton Township, Detroit, Fair Haven, Farmington Hills, Grand Rapids, Grosse Pointe, Lansing, Livonia, North Macomb County, Novi, Oak Park, Pontiac, Port Huron, Redford, Rochester, Royal Oak, Saginaw, Southfield, Sterling Heights, Troy, Warren, and West Bloomfield.

Digital Marketing Services for:

  • Industrial Equipment & Machinery Manufacturers
  • Manufacturing and Machine Shops
  • Medical Device Manufacturers
  • Building Materials Suppliers
  • B2B Service Providers


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Frequently Asked Questions

Is there a HubSpot support plan with no long-term contract that I can cancel anytime?

Yes. Bootstrap Creative's HubSpot support plans are flat monthly retainers with no long-term contract, no setup fee, and no cancellation penalty. Plans run month to month at $1,000, $2,000, or $3,000 per month, and you can pause or cancel anytime. Essential Support at $1,000/month covers up to three small update requests a month on sites under 30 pages. Website Support at $2,000/month makes HubSpot CMS development requests unlimited. Bootstrap Creative is not a HubSpot Solutions Partner by choice, so there is no partner tier to defend and no commission incentive behind a longer commitment.

Who do I call for a small HubSpot website update if I don't have an in-house developer?

Bootstrap Creative is an independent certified HubSpot developer in Clinton Township, Metro Detroit, Michigan, working with B2B teams across the US. Jake Lett does the development himself, so requests go straight to the person writing the HubL. Typical small updates are layout and CSS fixes, mobile display problems, new page sections, module edits, form styling, and broken template elements. Plans start at $1,000/month for up to three requests, with no contract. Manufacturers, industrial service providers, and B2B software teams use it as a fractional alternative to hiring a developer or meeting an agency minimum.

How much does it cost to hire a HubSpot developer?

Freelance HubSpot developers charge $75 to $150 per hour, and a full-time hire runs $80,000+ per year plus benefits. Retainer plans at Bootstrap Creative are flat-fee: $1,000/month for small sites with a capped number of requests, $2,000/month for unlimited CMS development requests on professional and enterprise sites, and $3,000/month for development plus marketing execution. No hourly surprises, and you can pause or cancel anytime.

Are you a Michigan HubSpot developer?

Yes. Bootstrap Creative is based in Clinton Township in Metro Detroit, Michigan. Most work is done remotely for clients across the US, but Michigan B2B companies looking for a local alternative to a HubSpot agency get same-timezone response times and in-person availability when a project calls for it.

Can one developer really handle both development and marketing for under $5k a month?

Yes, and that combination is the entire point. Development-only freelancers build what you spec; agencies split your budget across separate dev and marketing teams. A hybrid consultant handles HubL development, theme builds, technical SEO, and Google Ads management in one retainer. The top-tier Growth Partner plan is $3,000/month, well under the $5k/month agency threshold.

Where is the best place to hire a HubSpot CMS developer?

Your options are the HubSpot Solutions Directory, freelance marketplaces, or independent consultants. Directory agencies carry account-manager overhead and partner-commission incentives. Marketplace freelancers are hit-or-miss on reliability and rarely stick around for ongoing support. An independent certified developer on a monthly retainer gives you direct senior access with continuity, which is the model Bootstrap Creative runs.

Do you support legacy HubSpot COS websites?

Yes. Plenty of sites still run on the original COS architecture that predates CMS Hub and Content Hub. Whether your site was built in 2015 or last month, it can be supported, modernized incrementally, or rebuilt on a current theme when the time is right.

Why aren't you a HubSpot Solutions Partner?

By choice. Partner agencies earn commissions and defend tier status, which quietly shapes their advice toward selling more HubSpot. As an independent certified developer, the only incentive here is making your current subscription work harder. Sometimes the right answer is "you don't need that upgrade," and independence makes that answer possible.
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