Google Search Document Leak & SEO Impact, New! I Created a UTM Campaign Builder Tool, Adding Custom Fonts to HubSpot | 3 Things Newsletter – June, 2024
Category: Newsletter
1. Google Search Document Leak & SEO Impact In late May, a bunch of documents leaked regarding how the Google search algorithm functioned. Granted this information could be outdated and not accurate to how everything is working. However, you can gain a lot of insights into what Google is looking for when it says to… Read more »
HubSpot CMS is now Content Hub, Avoid HubSpot Workflow Errors, GA4 Key Events | 3 Things Newsletter – April, 2024
Category: Newsletter
1. HubSpot CMS is Now… Content Hub HubSpot announced that HubSpot CMS is now expanding and being renamed Content Hub. In addition to their own CMS tools, they are adding more AI tools to make it easy to generate content. A key part I see is the distribution of this generated content. You can post… Read more »
Google Helpful Content Update, New Keyword Wrapper Tool, Code for Marketers | 3 Things – March, 2024
Category: Newsletter
1. Google SEO Updates Google officially released INP for their core web vitals report in Google Search Console. Optimizing INP (interaction to next paint) should be prioritized by not being obsessed over it because it does not guarantee improvement in rankings. However, it does improve your customers’ user experience when viewing your website because nobody likes a slow-loading site. I also came… Read more »
How to publish a page in development mode without HubSpot content staging [code snippet]
Category: Code Snippets
HubSpot has a nice feature called content staging which prevents search engines form crawling and indexing the content. But if you are using HubSpot CMS starter you won’t have access to this tool. So a work around is to add the following code to the HEAD of your base layout HTML file. This adds the… Read more »
10+ Best Digital Marketing Agencies in Metro Detroit, Michigan | Inbound & HubSpot Specialists
Category: Articles
Metro Detroit is a vibrant hub for businesses, and navigating the digital landscape can be challenging. Finding the right partner for your inbound marketing efforts is crucial for attracting, engaging, and converting customers. Look no further! This blog post explores ten top-notch agencies in the region specializing in inbound marketing and HubSpot solutions, ready to… Read more »
Why Your GA4 Traffic Data May Not Match HubSpot
Category: Common Questions
Now that Google Analytics 4 (GA4) is officially here. I wanted to share a hidden feature causing confusion when comparing website traffic reports in HubSpot vs. what was being shown in GA4. For a span of a few days, there was a spike in direct traffic in HubSpot, but in GA4, I did not see… Read more »
How to Change the Site Name Above the URL Link on Google Search
Category: Common Questions
When you search Google for your website, are you seeing a site name and logo icon listed above the URL of the page? What do you do if the site name is wrong or if you need to change it? Site names were first visible on Mobile but recently have also been displaying on desktop… Read more »
How to Improve Core Web Vitals and TTFB for WordPress Sites
Category: Articles
I have been trying to optimize my core web vitals for my website bootstrapcreative.com and was constantly running into low scores. My website traffic receives visits from all over the world with the majority from India and the United States. When I would test my site on my computer the speed scores looked great. But… Read more »
How to Fix Video Indexing Issues Found on Your Site in Google Search Console
Category: Newsletter
If your company videos are hosted on YouTube, they are naturally indexed and receive search traffic. But what about videos on your website pages hosted on services like Wistia, Vidyard, or Vimeo? How are these pages ranked and receive traffic? Google Search Console has a new video page indexing report that provides insight into the… Read more »
How to Fix Mobile Usability Errors in Google Search Console
Category: Newsletter
I recently received a notification email from Google Search console saying I had some mobile usability errors. The error it flagged was caused by something I have seen on other sites and the fix is easy to make but also often hard to find. So I decided to record this video to share the steps… Read more »