Why Your GA4 Traffic Data May Not Match HubSpot

Now that Google Analytics 4 (GA4) is officially here. I wanted to share a hidden feature causing confusion when comparing website traffic reports in HubSpot vs. what was being shown in GA4. For a span of a few days, there was a spike in direct traffic in HubSpot, but in GA4, I did not see… Read more »

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Category: Common Questions

New Page Templates and Modules added to the Industrial Pro HubSpot Theme

I’ve recently added new features to my Industrial Pro theme for HubSpot. The overall goal of the updates was to make it better support manufacturing services and make it easier to build common pages most industrial companies have. Theme Feature Updates Include: New Page Templates Home 2The homepage template is great for metal fabricators and machine… Read more »

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Category: Newsletter

What Size is a HubSpot Email Header Image?

The recommended HubSpot email header size should match the width of your email body width setting. You can check your email body width value by going to HubSpot settings > marketing > email. By default the body width is set to 600px wide. So your email header banner should be 600px wide and any height…. Read more »

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Category: Common Questions

Reasons Why I Recommend Creating a Child Theme BEFORE You Start Building HubSpot Pages

When you download a HubSpot theme from the HubSpot marketplace, it can be exciting to jump right in and start building pages. This is OK for testing, but when you are ready to actually build your final website, I highly recommend you create a child theme first. In this post, I will explain what a… Read more »

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Category: Articles

How to Load Script on One Domain and Exclude Previews in HubSpot [HubL Snippet]

The HubL code below will help you scope heatmap or anlytics tracking on one domain and exclude any previews. {% if request.domain == ‘www.yourdomain.com’ and request.query is not string_containing ‘hs_preview’ %} {% endif %}

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Category: Code Snippets

How to Add, Move, Edit, and Delete HubSpot Modules

In this HubSpot tutorial video, I’ll show you how to add, move, edit, and delete modules in HubSpot CMS. If you’re looking to manage your content and templates more effectively, then this video is for you! This video will provide you with step-by-step instructions on how to add, move, edit, and delete modules in HubSpot… Read more »

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Category: Newsletter

How to Build HubSpot Custom Modules Step by Step for Beginners

In this custom HubSpot development tutorial, I will demonstrate how to create a custom module in HubSpot using HTML and HubL code. I will be building a product attributes list inspired by one found on Amazon product listings. A good way to think of how HubSpot custom modules work is by comparing it to a… Read more »

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Category: Newsletter

What are HubSpot Modules Used For?

Are you new to building pages on HubSpot or want to learn more about it? One very important thing to understand is modules and the different ways to use them. In this video, I will explain what HubSpot modules are and how they are used inside the HubSpot website builder. HubSpot modules are reusable components… Read more »

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Category: Newsletter

List of Management, Marketing, & Sales Abbreviations

There are so many abbreviations used in the business world. After meetings, I often google search for the ones I don’t know. Below is a list of common abbreviations for management, marketing, and sales. Management Abbreviations AM Account Manager AP Accounts Payable AR Accounts Receivable B2B Business to Business B2C Business to Consumer B2G Business… Read more »

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Category: Common Questions

Is HubSpot a CMS?

HubSpot is a content management system, or CMS, built on customer relationship management software or CRM. HubSpot is a business platform helping companies with their marketing, sales, service, and business operations. They truly embrace the concept of being the “central hub” of your business. How is HubSpot CMS different from WordPress CMS? WordPress is open… Read more »

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Category: Common Questions