Custom HubSpot Development Tutorial: How to Create a Custom Module [video]


In this custom HubSpot development tutorial, I will demonstrate how to create a custom module in HubSpot using HTML and HubL code. I will be building a product attributes list inspired by one found on Amazon product listings.

A good way to think of how HubSpot custom modules work is by comparing it to a Lego set. When building a Lego set, you are given different types of blocks that you can configure into whatever you like. In HubSpot, you can choose between different module field types that can be configured into different things using HTML, CSS, Javascript, and HubL. HubL is the server-side templating language that gives you the ability to write programming logic.

In this Custom HubSpot Development Tutorial, You’ll Learn:

  • How to create a HubSpot custom module from scratch
  • How to use the design tools
  • Add and edit content and style fields to a HubSpot module

Related Resources


About the Author

Jacob Lett (Jake) is the founder of Bootstrap Creative, a B2B marketing consultancy specializing in manufacturers and industrial companies. A HubSpot-certified CMS developer, SEO, Answer Engine Optimization (AEO), and RevOps professional, he helps B2B companies improve their websites, search visibility, HubSpot systems, and Google Ads campaigns to generate more qualified leads and RFQs. With over a decade of hands-on experience, he acts as a direct partner for companies seeking measurable ROI from their marketing investment.



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