Looking to sharpen your AI skills, supercharge your B2B email marketing, and get the inside scoop on cutting-edge martech? We’ve gathered some fantastic resources this week, directly from industry leaders like Google and HubSpot. Dive in to discover a practical guide to AI prompt engineering, inspiring B2B campaign examples, and a look at how new AI agents are set to revolutionize your workflow.
1. Master AI Prompt Engineering (Google Whitepaper)
A practical guide for writing better prompts for AI, straight from Google’s own experts. Perfect if you’re starting to integrate AI into your workflow.
2. 10 B2B Email Marketing Examples to Learn From (HubSpot Blog)
Solid examples you can borrow inspiration from when crafting your next B2B newsletter or drip campaign.
3. HubSpot Spring 2025 Product Updates: Meet the New AI Agents
📝 Quick Marketing Tip
“No AI does not have curiosity and is often lacking in creativity and imagination… It is unable to ask a novel question that hasn’t been thought of before.”
— Demis Hassabis, CEO of Google DeepMind
AI is a powerful tool, but human creativity is still one of our greatest gifts from God. As you build campaigns and content, keep asking “What else could this do?” or “What’s a more imaginative angle?”
Prompt AI — and prompt yourself — to stay creative.
