Why Is Responsive Web Design Good?

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I believe responsive web design is good because it solves the mobile friendly website challenge in the least amount of time/cost.

  • One stylesheet for all devices
  • Can be setup by one designer/developer
  • Easy to maintain and update
  • Less expensive – Does not require server side device detection or complicated mobile app programming
  • Does not require mobile app marketing to educate people to download your app : (
  • If you want to share a link to your site you share your domain name. Sharing apps is not that easy.

Cons

  • Hard to test across all devices and breakpoints
  • If not done properly, can cause mobile sites to load slowly due to high resolution images for desktops
  • If you are an older developer going from desktop first to mobile first it can be a learning curve to learn the new workflow
  • Hard for content authors to write text mobile-first. So you often have to display a page of text on an itty mobile device : (

Written by: Jake Lett
I share digital marketing tips and HubSpot tutorials to help marketers and business owners grow their business.


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