Posts Tagged: SEO - Page 2
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Join My Email NewsletterFrom SEO to LMO: How to Make Your Business More Visible in AI Search Engines like ChatGPT and Gemini
Category: Articles
In today’s digital age, AI-driven search engines like ChatGPT and Gemini are quickly becoming go-to sources for information. They pull data from across the web to answer user queries, making it crucial for your business to be visible in these spaces. Swaying the AI’s opinion seems to follow common branding principles, SEO recommendations, and public […]
Getting leads from ChatGPT, Tracking HubSpot lifecycle stages as conversions in Google Ads, Marketing Data is Getting Harder to Quantify | 3 Things Newsletter – August 2024
Category: Newsletter
Landing consulting leads through AI-powered tools like ChatGPT is becoming a reality for many businesses. Recently, I discovered I was listed as a recommended Google Ads consultant when someone searched for experts in my area. This experience highlights a significant shift in how people find service providers—AI-driven search is complementing traditional search engines. To stay […]
Use AI to Summarize a Contact Record in HubSpot, Final Sunset of Universal Analytics, Google Docs Adding Markdown Support | 3 Things Newsletter – July, 2024
Category: Newsletter
1. Google Search Document Leak & SEO Impact I was recently looking at a contact record inside HubSpot and noticed a cool feature I wasn’t aware of. You can click the actions dropdown and select Summarize in Chatspot. This will then generate a summary of the Contact’s history with your company in an easy-to-read text […]
Google Search Document Leak & SEO Impact, New! I Created a UTM Campaign Builder Tool, Adding Custom Fonts to HubSpot | 3 Things Newsletter – June, 2024
Category: Newsletter
1. Google Search Document Leak & SEO Impact In late May, a bunch of documents leaked regarding how the Google search algorithm functioned. Granted this information could be outdated and not accurate to how everything is working. However, you can gain a lot of insights into what Google is looking for when it says to […]
HubSpot CMS is now Content Hub, Avoid HubSpot Workflow Errors, GA4 Key Events | 3 Things Newsletter – April, 2024
Category: Newsletter
1. HubSpot CMS is Now… Content Hub HubSpot announced that HubSpot CMS is now expanding and being renamed Content Hub. In addition to their own CMS tools, they are adding more AI tools to make it easy to generate content. A key part I see is the distribution of this generated content. You can post […]
Google Helpful Content Update, New Keyword Wrapper Tool, Code for Marketers | 3 Things – March, 2024
Category: Newsletter
1. Google SEO Updates Google officially released INP for their core web vitals report in Google Search Console. Optimizing INP (interaction to next paint) should be prioritized by not being obsessed over it because it does not guarantee improvement in rankings. However, it does improve your customers’ user experience when viewing your website because nobody likes a slow-loading site. I also came […]
How to publish a page in development mode without HubSpot content staging [code snippet]
Category: Code Snippets
HubSpot has a nice feature called content staging which prevents search engines form crawling and indexing the content. But if you are using HubSpot CMS starter you won’t have access to this tool. So a work around is to add the following code to the HEAD of your base layout HTML file. This adds the […]
10+ Best Digital Marketing Agencies in Metro Detroit, Michigan | Inbound & HubSpot Specialists
Category: Articles
Metro Detroit is a vibrant hub for businesses, and navigating the digital landscape can be challenging. Finding the right partner for your inbound marketing efforts is crucial for attracting, engaging, and converting customers. Look no further! This blog post explores ten top-notch agencies in the region specializing in inbound marketing and HubSpot solutions, ready to […]
Why Your GA4 Traffic Data May Not Match HubSpot
Category: Common Questions
Now that Google Analytics 4 (GA4) is officially here. I wanted to share a hidden feature causing confusion when comparing website traffic reports in HubSpot vs. what was being shown in GA4. For a span of a few days, there was a spike in direct traffic in HubSpot, but in GA4, I did not see […]
How to Change the Site Name Above the URL Link on Google Search
Category: Common Questions
When you search Google for your website, are you seeing a site name and logo icon listed above the URL of the page? What do you do if the site name is wrong or if you need to change it? Site names were first visible on Mobile but recently have also been displaying on desktop […]