10 Benefits of the HubSpot Website Builder for Your Business

Your website is the front door to your business. Choosing the right content management system (CMS) is essential for your business growth. HubSpot CMS consists of tools that all work together to give control of all your web assets. Basically, it takes the pain out of managing your website. Instead, it helps you focus on… Read more »

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Category: Articles

25+ Questions to Ask a Before Redesigning Your Business Website

A website created by a page builder service like Godaddy, Wix, WordPress, or Squarespace are a dime a dozen. But a lead-generating website is a rare jewel. Strategically built websites help you generate new business and communicate your brand story. Below is a list of common questions to ask before redesigning your business website. List… Read more »

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Category: Common Questions

How to Increase Your Businesses Online Search Visibility & Local SEO

Every business wants to be found online. Having a professional website is a good starting point but you also need to be found on search engines, maps, voice search like Alexa, and business review sites like Yelp. Below is a list of websites every business should be listed on. If you have just one business… Read more »

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Category: Tutorials

SEO for Manufacturers & Industrial Companies in 2022: Is Search Engine Optimization Worth It?

There are a lot of reasons why you might want to start developing a website for your industrial manufacturing company. It could be a way to expand or establish your small business, or a way to organize a portfolio for your art. It could even serve as a personal website that helps job recruiters find… Read more »

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Category: Articles / Common Questions

HubSpot vs MailChimp vs Moosend – Review & Comparison

Building a mailing list can be a real feat, but what happens when you’ve got the mailing list, the content, the ideas but not the budget to go through with purchasing an email marketing and automation plan? Most SaaS companies that offer email marketing and automation services have predicted that turn of events and can… Read more »

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Category: Articles

What is Jobs Theory and How Does it Apply to HubSpot?

Jobs theory also called Jobs to Be Done Theory was created by Strategyn to help businesses try and understand reasons why someone would buy their product service. “People do not want a quarter-inch drill, they want a quarter inch hole.” “Sell the sizzle and not the steak.” What is Jobs Theory? Jobs to be done… Read more »

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Category: Common Questions

10 Ways to Bootstrap an eCommerce Business

The Bootstrap Creative Manifesto Before we begin talking about how to bootstrap your creative business lets first define what bootstrapping is. Bootstrapping is relying on your own resources (time and money) to start and run your business instead of getting a loan or outside investment. This allows you to start a business with lower risks and… Read more »

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Category: Articles

How do I design and build a industrial website?

Building an industrial website is one of the greatest experiences. It is a convergence of creativity, technology, and service. So congratulations on embarking on the journey. Below is a very high level look at the 3 major steps. If you have questions, please let me know. Creativity Before you start building you need a plan… Read more »

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Category: Common Questions

3 Ways to Save Money on Google Ads Display Campaigns

On average, website visitors stay on your site for 15 seconds or less. Remarketing ads give you an opportunity to remind past visitors of pages you want them to see in hopes of continuing the conversation. In running Google Display campaigns I have found some common default settings that can waste a lot of money… Read more »

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Category: Articles

5 Things Businesses Should Consider Before a Website Redesign

Think about all of the things you look at every day: websites, movies, billboards, menus, youtube videos… Your eyes and brain are constantly absorbing information. All of this visual content is influencing your frame of reference. Some streams of images are more powerful and persistent than others. Take for example your computer, you could easily… Read more »

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Category: Articles