My Process | Why Choose Me | FAQ | Request Proposal
Do you lack the time and interest to routinely maintain your Google Ad Campaigns?
Hire a PPC advertising specialist who can optimize your campaigns and provide monthly reports.
- Google Ad campaign audit and recommendations
- Optimization strategy and campaign setup
- Monthly PPC advertising report with insights
I can help you properly set up your Google advertising campaigns to track conversions and ROAS (return on ad spend). In addition, I can set up and manage “discovery” campaigns to mine new keyword phrases for your search campaigns and SEO efforts.
Comprehensive PPC Services & Campaign Management
I offer a full suite of PPC services tailored to your business needs. Starting with in-depth strategy development, I analyze your market, target audience, and competitors to create a customized plan aimed at achieving your specific goals—be it generating leads, increasing sales, or boosting brand awareness. From there, I handle the entire campaign setup, including thorough keyword research, compelling ad creation, and precise targeting to ensure your ads reach the right audience at the right time. My ongoing management includes regular optimization, A/B testing, and budget management to maximize your return on investment.
In addition to core campaign management, I provide performance tracking and reporting, ensuring you stay informed with comprehensive monthly reports and real-time monitoring of key metrics. I also implement effective remarketing strategies to re-engage potential customers and enhance local visibility through integrated local SEO practices. With ongoing consultation and support, I’m dedicated to helping you navigate the digital landscape and achieve your marketing goals in the competitive Detroit market. Let’s work together to drive meaningful results for your business!
The Process
Google Ads PPC Audit, Setup, and Ongoing Management
I will perform a complete audit on your existing campaigns, keywords, ads, and landing pages. I will then provide a proposal on potential optimizations.
Landing Page Creation and Optimization
Sometimes your ads are performing well but your landing page is not converting. I will review your landing page and perform design adjustments to test ways to increase the conversion rate.
Testing and Reporting
Once the campaigns are running, it is important to review the results regularly. To start, it could be monthly, and then quarterly if the campaigns continue to perform well. I will provide you with a real-time dashboard that you can review whenever you have the time.
Campaign Type Supported
- Google Shopping campaigns for eCommerce stores like Shopify or Bigcommerce
- YouTube display campaigns
- YouTube video campaigns
- Google Search campaigns
- Gmail Ad Campaigns
Why Choose My PPC Consulting in Detroit?
1. Local Expertise
I understand Detroit’s market dynamics and know how to target local consumers effectively.
2. Personalized Strategy
I create custom PPC strategies tailored to your specific business goals, whether it’s generating leads or boosting sales.
3. Hands-On Management
I actively monitor and optimize your campaigns to ensure you achieve the best return on investment.
4. Transparent Communication
You’ll receive regular updates and insights, and I’m always available for your questions.
5. Proven Results
With a track record of successful campaigns, I focus on delivering measurable outcomes for Detroit businesses.
6. Agility
I can quickly adapt strategies based on your needs or market changes, keeping your campaigns relevant.
7. Passion for Your Success
Your growth is my priority. I’m committed to helping your business thrive through effective PPC advertising.
Partner with me to elevate your online presence and achieve your marketing goals!
Get started.
FAQ
What is PPC advertising?
PPC (Pay-Per-Click) advertising is an online marketing model where advertisers pay a fee each time their ad is clicked. It’s a way to buy visits to your site, rather than earning them organically through SEO.
How does PPC benefit my business in Detroit?
PPC allows you to target specific audiences in the Detroit area, ensuring your ads reach potential customers actively searching for your products or services. It provides immediate visibility and can generate leads quickly.
What platforms do you use for PPC campaigns?
I primarily use Google Ads and Bing Ads for search campaigns, as well as social media platforms like Facebook and Instagram for targeted advertising. Each platform is selected based on your business goals and target audience.
How do you determine the budget for PPC campaigns?
The budget is based on your specific goals, industry benchmarks, and competitive landscape. I’ll work with you to establish a budget that aligns with your objectives while ensuring optimal ad performance.
How often do you optimize campaigns?
I regularly monitor and optimize your campaigns, making adjustments as needed based on performance data. This includes bid adjustments, ad copy changes, and targeting refinements to maximize results.
What kind of reports will I receive?
You will receive comprehensive monthly reports detailing campaign performance, including key metrics like clicks, conversions, and ROI. I also provide insights and recommendations for ongoing improvement.
Can you help with remarketing strategies?
Yes! I implement remarketing campaigns to re-engage users who have previously interacted with your site but didn’t convert. This strategy helps keep your brand top-of-mind and encourages return visits.
How long does it take to see results from PPC campaigns?
Results can often be seen quickly, typically within a few days of launching a campaign. However, optimizing for the best performance usually takes a few weeks of data collection and analysis.
Do I need to have a website to start PPC?
Yes, having a website is essential for PPC campaigns. It serves as the landing page for your ads, where potential customers can learn more about your products or services and take action.
How do I get started?
Getting started is easy! Simply reach out to me for a consultation, and we’ll discuss your business goals and how PPC can help you achieve them. Together, we’ll develop a customized strategy tailored to your needs.
How much do you charge for PPC management services?
I offer flexible pricing plans tailored to your specific needs. Costs can vary based on the complexity of your campaigns, your budget, and the level of service required. During our initial consultation, we’ll discuss your goals and determine a plan that fits your budget.
Schedule a Consultation
HubSpot Certified (8 years experience), Hybrid Skillset (web design, development, SEO)
PPC Google Ads (Adwords) Consultant Metro Detroit, Michigan
Serving the Metro Detroit, Michigan Area: Troy, Birmingham, Sterling Heights, Warren, Southfield, Ann Arbor, Auburn Hills, Utica, Rochester, Detroit, Lansing, Grand Rapids, Traverse City, Flint, Dearborn, Livonia.
