I Created a Chrome Extension with AI, Web Design History Museum, SEO Growth But No Revenue Growth


I Created a Chrome Extension with AI, Web Design History Museum, SEO Growth But No Revenue Growth

1. I Created a Chrome Extension with AI

I was recently doing some prospecting in HubSpot, looking for companies with their sites built on HubSpot CMS. I manually clicked on each company URL and then inspected the code to see if I could determine the CMS. This worked, but it was tedious. So, I wondered if ChatGPT could create a Chrome extension that would do the source code check for me and then display a green image in the toolbar if it was built on HubSpot CMS.

I entered my prompt and, sure enough, code with instructions on how to build the extension. I went back and forth testing it until I got it working. The amazing thing is I didn’t have to understand or know the code; I just needed a clear understanding of the end result. So once I got it working, I wondered, “Hmm, I wonder if I could add this to the Chrome Extension library?” I went through the steps of publishing it, and it is now available if you would like to give it a try. It is called HubSpot CMS Detector.

Install and test out my Chrome extension

2. Web Design History Museum

I came across this website that does a great job at documenting the history of web design. I graduated college in 2004, when CSS and web design standards were first introduced. I started out creating sites with a fixed width and then turned to responsive web design when the iPhone was introduced in 2007. In that same year CSS-Tricks, a blog about CSS and web design, was launched and I read every post. This blog helped me go from a print graphic designer to learning WordPress development. Things have come a long way and it is cool to look back and see how things have continuously improved over time.

Check out the web design history museum

3. SEO Growth But No Revenue Growth

Are you willing to see a decrease in organic traffic to potentially increase revenue? This seems like an obvious answer, but I know firsthand how companies can get so focused on SEO growth that it detracts from revenue. Instead of writing blog posts that are top of funnel, it might be best to improve conversion rates on pages that have proven to be effective in generating leads. I recently came across this LinkedIn post by Luke Carthy, who does a great job discussing the pitfalls of focusing too much on the wrong metrics.

Read post/comments on LinkedIn

Something to Consider

“Sometimes SEO can ‘win’ and yet the business can still lose.”
– Luke Carthy
This first appeared in the September 2024 edition of my 3 Things email newsletter. Click here to subscribe to future editions.


Written by: Jake Lett
Jake Lett is a B2B marketing consultant with over 15 years of experience in the digital marketing industry. He specializes in SEO, HubSpot, and PPC campaign management. Jake has a proven track record of helping businesses increase their online visibility and drive more traffic, leads and sales. He is a Certified Google Ads Specialist and a Certified HubSpot Developer.

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